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- Rodan and fields radiant defense 10 shades skin#
- Rodan and fields radiant defense 10 shades full#
- Rodan and fields radiant defense 10 shades free#
Reverse regimens are meant to address skin discoloration by brightening skin and fading dark spots. The kit includes a daily cleansing mask pore minimizing toner daily moisturizer with broad spectrum SPF 30 and a night cream. The Redefine Regimen kit retails for $199 and is meant to improve the appearance of fine lines and pores, and help users get smoother, firmer looking skin. Rodan + Fields sells individual products as well as skincare kits. What Are Some of the Most Popular Rodan + Fields Products? Social media proved to be a boon for the company as happy customers posted before and after selfies.įast forward a few years, and according to EuroMonitor International, Rodan + Fields is the number one skincare brand in North America in 2017 in terms of total sales, and has around 300,000 consultants. Rodan and Fields bought their company back and in 2007 started to sell the products through a network of consultants. Estee Lauder bought the company and sold it in department stores but the line didn’t do well. The skincare line is aimed at women age 30 and up. The pair licensed Proactiv to Guthy-Renker, a company that sells products directly to consumers via infomercials. It was a game changer because it was sold through infomercials, and it worked. The duo had previously created Proactiv, a skincare line designed to target acne prone skin. Rodan + Fields was started by two Stanford trained dermatologists, Katie Rodan and Kathy Fields. Out of all the peer-to-peer beauty companies on the market today, Rodan + Fields is by far one of the most successful. They host shopping parties with plenty of cocktails and may casually mention a fabulous new lash product in the school car line or at Pilates class. This new army of consultants uses Facebook and Instagram to promote the products. What is new is how brands such as Rodan + Fields have taken the peer-to-peer model and adapted it for the digital age. Women in the 60s sold Tupperware to each other at home-based parties, and brands such as Mary Kay and Avon established themselves by having their saleswomen sell directly in their communities. The peer-to-peer business model isn’t new. What are the Best Skin Care Products of 2022?
Rodan and fields radiant defense 10 shades free#
In their free time, they sell skincare brands such as Beautycounter, Younique and Ever Skin as well as retail brands such as India Hicks and Stella & Dot. Women, especially stay-at-home moms looking for flexible work options, have jumped on the peer-to-peer bandwagon. Like a growing number of companies, Rodan + Fields relies on an army of “consultants” to sell its products directly to consumers. All opinions are strictly my own.If you’re a woman in your 30s or up, there’s a good chance that a fellow mom or gym pal has tried to sell you Rodan + Fields products. Special thanks to RODAN + FIELDS for sponsoring this beauty post.
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The cloths are ultra-soft and gently and effectively dissolve makeup - including long-wearing lipstick and foundation - as well as dirt and oil in just a few swipes. I may have to go a little deeper as I continue to spend more time at the beach in which case I’ll create my own custom color by mixing two different tones to achieve the look I want.Īnd when it’s time to wash off the long day’s makeup I use Rodan + Fields ESSENTIALS Makeup Remover Wipes.
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It literally enhances and evens out my skin tone while making my summer glow even better. The Radiant Defense Perfecting Liquid is available in 6 wonderful skin tones that are sure to complement almost everyone. Since I’ve already spent quite a lot of time in the sun, I’m using GOLDEN/4 to match my current skin color. This step in my skincare routine provides a powerhouse of protection and instantly perfects my skin by blurring imperfections without clogging pores or causing breakouts. Now that I have a great fresh tan, the radiant defense perfecting liquid with broad spectrum SPF 30 totally enhances my summer glow while continuing to protect from any further damage! I love the lightweight, oil-free formula which helps repair skin’s moisture barrier and protect against UVA and UVB rays.
Rodan and fields radiant defense 10 shades full#
Now that summer is in full effect, I want to showcase my natural summer glow with Rodan + Fields Radiant Defense Perfecting Liquid! I’m totally crushing on these fabulous tinted multitaskers! They protect and instantly perfect skin to deliver a radiant, healthy looking complexion while protecting your skin from the sun and environmental aggressors. As I write this post (which is well over due!) I’m getting back to a somewhat normal schedule after spending some wonderful time away with the family.